Daraz anniversary campaign sees massive success

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The country’s largest online marketplace Daraz Bangladesh has celebrated its 7th-anniversary campaign with massive success! The leading e-commerce platform (www.daraz.com.bd) is rejoicing the delight of maintaining its streak of top-notch business excellence for seven consecutive years, as it shares the success with its beloved customers, sellers, and countless partners and stakeholders.

With the slogan “Thank you Bangladesh” every year Daraz organizes this campaign to make the anniversary more memorable for the customers.

-7th Anniversary campaign at a glance-
• Total sales on its opening day hit more than twice as much as it was last year.
• On the last day of the campaign, the sales skyrocketed to go 4 times more than that of last year.
• The overall amount of orders placed during this campaign was 5 times more than that of the regular times.
• Around 13500 sellers participated in the campaign which is twice the number from last year.
• Compared to last year, around 30% more unique products were included in this year’s campaign.

Sold out
• 7TK Mystery Box in the campaign was sold out within a minute of unlocking!
• All units of the smartphone Realme Narzo were also sold within a minute.

Best-Sellers
• The Best-selling products from the campaign were – Infinix HD-3, Realme Narzo, Realme C20A, Realme 8 Pro, OPPO A16, Realme C21, Nokia 6.2 Smartphone, and MI TV.
• Realme, Samsung, OPPO, AMAZFIT, Huggies, Pusti, Rupchanda, and a few more brands saw the highest customer attraction.
• During the campaign, the sales of products in the categories, such as – fashion products, electronic accessories, home and living appliances, health and beauty products – were immense.

“Our customers are our biggest source of inspiration,” said Syed Mostahidal Hoq, Managing Director of Daraz Bangladesh Limited. “It is their consistent support and trust that keeps us going for more. I would like to express my gratitude to all of Daraz’s customers, sellers, and stakeholders. It has been a wonderful journey of 7 years; let us extend it for many more!” he added.

Daraz
Daraz is the leading online marketplace in South Asia, empowering tens of thousands of sellers to connect with millions of customers.

Daraz provides immediate and easy access to 19 million products in more than 100+ categories and delivers more than 2 million packages every month to all corners of its countries.

Daraz is a mall, a marketplace, and a community for its customers.

It is also a university for entrepreneurs, and every month it educates more than 5,000 new sellers on e-commerce operations.

To overcome the logistics challenge in its markets, Daraz has built its own logistics company specifically designed for e-commerce operations – Daraz Express (known as DEX) – to raise the standards for the industry.

Daraz is also helping existing and new logistics providers digitize.

In 2018, Daraz was acquired by Alibaba Group and is proud to carry its part of the mission to ‘make it easy to do business anywhere in the era of the digital economy.

As part of the Alibaba ecosystem, Daraz is leveraging Alibaba’s global leadership and experience in technology, online commerce, mobile payments, and logistics to drive growth in its markets.

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