vivo’s X70 Pro is redefining the rules of smartphone photography

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vivo’s newly launched X70 Pro in Bangladesh is marking the next chapter in vivo’s global imaging partnership with ZEISS. The partnership marks the global smartphone brand’s ambitious pursuit of creating the ultimate mobile photography experience.

Touted as one of the long-standing pioneers in smartphone technologies, vivo seemed to have sharpened its edge further with its forward-looking camera setup that incorporates top-notch computational imaging features inside and out, resulting in what the company calls an intuitive photography experience.

The outcome is remarkably natural-looking photos and videos. The much-hyped X70 Pro incorporates four legendary camera lenses co-engineered with ZEISS, a globally leading manufacturer of optics and lenses, which has been in the industry for over 175 years.

The X70 Pro comes with premium-grade professional camera lenses such as Biotar, Distagon, Planar, and Sonnar, to deliver a professional photography experience to creative professionals and cinematographers.

-here’s a small explainer for what these lenses exactly do-
Biotar for industry-standard bokeh
The Biotar lens is known for its legendary ‘bokeh’ effect, which creates a classic and aesthetically pleasing swirly background. This is the most sought-after lens for this effect, which thanks to ZEISS and vivo partnership, the X70 Pro now incorporates. It is widely known to create olive-shaped flares with sharp edges. Due to its ability to capture the awe-striking bokeh, it is highly preferred by portrait photographers. Furthermore, the Biotar lens allows users to capture remarkably diverse and creative pictures creating a cat’s eye effect from the center to the edges.

Distagon for consistent performance over the whole frame
The Distagon style gives off an anamorphic look, a dynamic perspective for critical architecture and interior photography that exudes Hollywood filmmaking aesthetics. Hence, it is also called the ‘Hollywood Distagon’. It creates a classic ZEISS structure with sharp in-focus and out-of-focus that simulates the effect of hexagon aperture blades and makes it look wider and appealing.

Planar to get the magic back and foreground separation
The Planar lens in X70 Pro reveals the true characteristics of an individual subject and conveys genuine expressions in portrait photography. It offers a superposition of spherical aberration and coma aberration that brings a rotating focus effect while making out-of-focus interesting in portrait photography. It is used diversely and creatively in the filmmaking industry, wherein it conveniently separates the background from the foreground. The Planar lens is capable of clicking in low light, offers impeccable color rendition and color contrast while maintaining the image elasticity.

Sonnar makes images alive, rain or shine
Sonnar is known for its creamy bokeh, it is well suited for portraiture with depth and adds clarity to capture authentic events. Pictures captured with the Sonnar lens add a creamy ambiance. It is a perfect pick to click images and portraits in different kinds of weather ranging from rainy to shiny days to add sharpness and contrast.

The X70 is now available in Bangladesh in Cosmic Black and Aurora Brown colors for Tk72,990.

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